This multinational company providing pipeline services including the protection, rehabilitation, engineering and design of infrastructure projects needed a partner to support integration between its legacy quoting applications and Oracle CRM OnDemand.
The client’s data was housed across disparate systems, making it difficult to establish integration between all legacy applications and Oracle CRM On Demand, limiting access to data, and hindering the sales process. The company needed to establish automation in its sales processes and improve access to its customers to drive sales, marketing, loyalty, and service effectiveness.
Working as a partner, AST delivered the project on time with modernized applications and business processes that dramatically improve the way sales leadership views and manages customer data."
Malavika Jayasimha CX, Director, AST LLCAST’s expertise in modernizing sales operations in the Construction and Engineering industry led to an effective partnership with the client. AST performed a comprehensive assessment to understand existing processes for managing sales, customer service, and marketing, and developed an effective path to leverage Oracle CRM features and built-in best practices. AST also was able to support applications that Oracle had previously de-supported.
This company realized the following benefits of its partnership with AST for its digital transformation initiative:
AST’s deep expertise in modernizing business processes with Oracle CRM has enabled the client to enhance its customer relationships and improve sales operations.
